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Psychology

The Psychology of Group Polarization in Social Media

Quick fact

In a classic study, after group discussion, jurors who initially favored a harsh sentence became even harsher, while those who were lenient became more lenient – showing that group discussion amplifies pre-existing tendencies.

Why this is interesting

Ever noticed how you feel more strongly about an issue after a heated online debate? Why do online discussions often lead to more extreme opinions, not less?